Released in September of last year, the cinematic visual found The Weeknd dead and then revived with a fresh new haircut. Directed by Grant Singer (“Can’t Feel My Face,” “The Hills”), the clip also introduced fans to the “Starboy” persona and his subsequent album’s neon-colored motif.
Despite its whopping numbers, “Starboy” isn’t the XO boss’ most popular video. At press time, “Starboy” had 1,032,525,541 views and it was the second-most popular clip on his page behind “The Hills,” which had a total of 1,062,508,561 views. “Can’t Feel My Face” rounds out the top 3 with 787,245,939 views.
Currently, Abel is on the road with Rae ., Belly, and 6LACK as part of the “Starboy: Legend of the Fall Tour” across North America. Dubbed “Phase One,” the run is set to conclude June 9 in Cincinnati.